WSL Desk
The Body Shop, a global company in ethical and sustainable beauty, has unveiled The India Edit, its first-ever collection inspired by India’s rich heritage. Designed exclusively for the Indian market, this range features four collections: Lotus, Hibiscus, Pomegranate, and Black Grape, each celebrating India’s natural ingredients and traditions.
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The Body Shop’s The India Edit
“This unique and exciting range celebrates the richness of India-inspired ingredients thereby communicating the exclusivity of ‘Only in India, for You’,” The Body Shop said in a statement.
Made with over 90 percent natural ingredients, the products are vegan, paraben-free, dermatologically tested, and feature IFRA-certified fragrances.
“With the holiday cheer and celebrations around the corner, The India Edit collection offers fresh scents and makes for the perfect gift to surprise and delight your loved ones this Christmas,” the brand said during the launch.
The Collections:
Lotus: Soothing and hydrating with a rosy fragrance.
Hibiscus: Refreshing with cranberry-like floral undertones.
Pomegranate: Energising with fruity, nourishing goodness.
Black Grape: Indulgent with a juicy, uplifting scent.
Each collection includes a 250ml shower gel (Rs 395), a 200ml body lotion (Rs 695), and a 100ml body mist (Rs 795), suitable for all skin types.
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Ethical and Sustainable Beauty for All
The launch is supported by a vibrant video campaign celebrating inclusivity and self-expression, showcasing the spirit of modern India. Designed exclusively for the Indian market, this range embodies the vibrancy and diversity of Indian beauty traditions, bringing a touch of local essence to every product, The Body Shop said.
Available in stores and online, The India Edit makes for the perfect holiday gift, combining ethical beauty with the essence of India’s traditions, according to the brand.
