WSL Desk
Beauty brand The Body Shop has unveiled a touching Mother’s Day campaign, spotlighting the timeless symbol of love and care embodied by mothers through its iconic British Rose range. Actress Diana Penty stars in a heartwarming video capturing the essence of maternal love.
Campaign Concept
The campaign film follows Diana Penty as she creates an art piece inspired by her mother’s artistic expression, reminiscing about the warmth and nurturing touch of her mom. The British Rose range, known for its floral touch and infused with handpicked roses from England, the British Rose Body Yogurt and the Hand Cream offers 48-hour hydration, is highlighted as the perfect gift for daughters and mothers alike.
“Roses are for moms, she rightly claims, cherishing the warmth, softness, and bliss that can only resonate from a mother.”
Also Read: The Body Shop Collaborates With Diana Penty for British Rose Collection Campaign
British Rose Range
Harmeet Singh, VP of Product, Marketing and Digital at The Body Shop South Asia, commented, “Our British Rose range pays homage to the eternal grace and beauty of mothers around the globe. This Mother’s Day, we invite everyone to express their love and appreciation with the gift of nature-inspired, vegan products from The Body Shop. Let’s cheer for the women who have nurtured us with the gentle touch of roses, embodying the essence of love, care, and strength.”
Actress Diana Penty shared her personal connection, describing her mother as her safe haven, emphasising the campaign’s importance in expressing appreciation for mothers everywhere.
The campaign encourages viewers to show appreciation for their supermoms with gifts from the luxurious British Rose collection, embodying love, care, and strength this Mother’s Day.
