Honda City is a hot favorite among the ladies, let’s explore why?

Today’s woman have been progressing ahead at a steady pace and to keep up with the contemporary lifestyle they need a ride which not just ensures comfort and performance, but also should score high on looks! We’ve discovered women’s love for Honda City, the mid-size sedan which fits the bill to the last degree in all senses. Its performance and the ‘luxury factor’ have got it ample attention from majority of women.

Women generally look for two things in a car: effortless driving and good looks. They aren’t really concerned about things like torque or fuel injection. Honda City has it all, as its makers say; it was built to woo car buyers and has successfully managed to do so, especially with the fairer sex getting really impressed, which is not such an easy job. It is priced in the competitive sub-4 lac category, which is another plus point for ladies who are rational buyers and invest in the best.

Although, most women in India are not known to race down the streets in large sized sedans, this bestselling car from the Honda stables is worth every penny. In its fourth generation in India, this runaway success makes for good company amongst our able women drivers, who look upon their automobiles as assets rather than cosmetic acquaintances with mobility functionalities.

An iVtec engine, Alloy Wheels, an automatic gear box with a 5-speed manual shift, and great handling makes this good looking sedan any woman’s most preferred car in the mid-sized compact sedan segment. Nonetheless, the much awaited diesel will be a nifty 6-speed transmission, expected to launch in January 2014.

It’s stylish, spacious and comfortable and is the most preferred mid-size sedan among women. The City has good visibility which is a boon for city driving. Add to this Honda’s reliability, you would have enough reasons to love this car. All in all, a unique blend of looks, comfort, performance and safety is what a women desires, which is all taken care of by the Honda City.

What do you think?

Written by Vartika Manasvi

Vartika is a marketing evangelist with 5 years of experience in different facets of PR, Advertising, Events, Branding, and Corporate Communications. A peerless commoner, curator & digital enthusiast now experimenting with products & solutions for Telecom Operators.

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