WSL Desk
Baby Forest, India’s luxury Ayurveda-inspired baby care brand, has opened what it calls the country’s first exclusive experiential showroom inside a hospital. The new outlet, located at Motherhood Hospital in Gaur City, Noida, is the brand’s first store in this format and one of four Exclusive Brand Outlets (EBOs) across the country.
Also Read: Baby Forest Ayurveda Opens New Store at DLF Mall of India in Noida
Bringing Toxin-Free Ayurveda Care Closer to Parents
With this foray into the hospital ecosystem, Baby Forest aims to provide parents with instant access to clinically tested, toxin-free, Ayurveda-based baby care products at a critical point in their parenting journey. The hospital environment, according to the brand, offers a space where trust, care, and decision-making converge, enabling meaningful interaction with parents.
Store Features and Product Portfolio
The new store features the brand’s complete portfolio, including skincare, bathing solutions, haircare, oils, and wellness products, all crafted from natural ingredients. Trained store advisors are on hand to guide parents on product selection and formulations tailored to nurture infants.
Speaking about the milestone, Gagan Agarwal, Founder and CEO of Baby Forest, said, “Our philosophy has always been to stay close to the parenting journey from its very first step…Motherhood Hospital offers us the ideal environment to interact with parents when they are most mindful of the choices they make for their little ones.”
Also Read: BabyChakra Launches India’s First Baby-Safe Product Range Co-Created With Mothers and Doctors
Omnichannel Presence Nationwide
The Motherhood Hospital outlet strengthens Baby Forest’s omni-channel presence, joining its existing EBOs at Phoenix Mall of Asia, Bangalore; Select City Walk, Delhi; and DLF Mall of India, Noida. The brand said its products are also available online through platforms including FirstCry, Zepto, BigBasket, Swiggy, Blinkit, Amazon, and Nykaa, ensuring nationwide accessibility.
