The festive season is here, and we are ready for the glitz and glam it’ll bring with itself. Indians have a unique style when it comes to celebrating festivals and occasions. The ethnic looks personify our culture, and we love to experiment and show it off.
With all the options in the market, one gets confused as to invest in what. But you don’t need to worry because we have done the research and zeroed in on these top ten brands that’ll provide you with the best quality and styles. Be it prints, salwar suit, saree or fusion, this list covers all.
1. The Loom
Starting with the vast growing brand that has also been mentioned in articles by popular fashion brands, is The Loom. It is one of our favourite places to shop for Indian clothing because of its incredible assortment of handloom outfits. You’ll find everything you need here, regardless of your personal style. The Loom has something for everyone, from suit sets to ethnic clothing. The brand’s airy fabrics and sophisticated designs are the most impressive features. This brand is often worn by celebrities as well, so you can find high fashion as well as modest looks on their site.
You’ll instantly fall in love with their collection and their main flowy cotton pieces. Modelled by various b-town celebrities and being mentioned by various main magazines and newspapers adds to the credibility of the brand. We are sure you won’t be able to choose just one from their versatile and economical designer array of suits and dresses. Their cheerful colours make them ideal for the festive season. Join their community and avail many offers by shopping with their brand.
3. House of Indya
Coming for all the lovers of Indo-western looks is this brand. Indya is an ethnic fusion brand designed for today’s Indian women. If you don’t like going full-on traditional, you’ll appreciate their clothing. Their designs aren’t your typical ethnic attire; they have a western feel to them, which sets them apart. Their assortment is light, comfortable to wear, and won’t burn a hole in your pocket. They have the perfect fits for festivals or small gatherings.
A well-established brand known for its quality, comfort, and beautiful designs. If you prefer simple apparel, FabIndia is the place for you. Their outfits are hand-woven from natural fibers like cotton and linen and are manufactured using traditional Indian techniques and skills. Their designs appeal to people because of their simplicity, ease to carry, and because it is quite breezy to wear. They ship in all the cities and support local artisans and have an exhaustive section for everybody including men and kids. If you love minimal clothing and authentic prints, this is the best choice for your family this festive season.
When it comes to ethnic clothing, it’s impossible not to mention Biba, a brand that has long dominated the Indian ethnic wear market. Biba is known for its trendiest collection every festive season and for the diverse range of colours and combinations for everybody. Their extensive selection of contemporary Indian clothes makes them a top choice for festive wear buying. Their outfits have a special individuality to them that sets them apart. From dresses, kurtas, and palazzos to sarees, they have plenty of options for every occasion.
A new but fast-growing brand with a modern and elegant collection is Rangriti. Made for women of all ages who love the traditional look while keeping it modern and trendy, their collection is one of a kind. They have traditional as well as breezy new kurta styles. The impressive part about their collection is that they have some amazing styles for scarves, indie tops, skirts, and stoles. It is a one-stop destination to shop for jewellery as well as an outfit this festive season. Explore the new brands and flaunt in style.
This is one true Indian Brand with its roots in the traditional sector. A lifestyle brand aimed at providing quality clothes with comfort and at an affordable range. They have a huge collection of kurta sets, Kurtis, palazzos, sarees, and other traditional wear. For the bold, confident women of today who love practical minimal clothing, Shree is a brand you should definitely explore.
The Lucknow-based brand is known for its beautiful Chikankari kurtas in soft colours such as whites, baby blues, yellows, and baby pinks, which we adore. Who doesn’t love to pair a Chikankari kurta with, jeans or palazzos or even to style them with traditional Banarasi silk dupattas? While the majority of their garments are summer-inspired, the label occasionally surprises with designs and florals. In for some gingham? Sufia’s Gingham Chikankari gowns are a treat for weary eyes. Kiara Advani has been spotted wearing this brand in the hit film “Shershaah”. If you love Chikankari or pastel colour kurtas and sets, this might be the best brand to explore.
This brand is one you should definitely try. Every Saundh creation is effortless to dress up or down, with an essence of luxury and an Indian inspiration. Palazzo sets, Anarkali’s, saris, and lehengas in silk and suzani fabrics with coins, organza jacquard dupattas, gota work, and ajrak patterns are all expected. Opt for some extra glamour and bling this festive season while styling a piece from the fabulous Saundh Collection.
Well, who isn’t a fan of some innovation and new looks and Taro promises exactly the same kind of Unique one looks for. Embedded in the motto of recreation, this Jaipur-based label is all about reviving the kurta set. The goal is to give this classic a few modern changes that will make a major difference. Kurtas with pre-stitched shrugs, slip dress-inspired tunics and gathered hem dresses that may be worn with palazzos are other examples. If you are a fan of different and hatke traditional looks, then you definitely give Taro a try!
The majority of the brands are available on popular e-commerce portals and the others can be accessed right through their website with ease. Explore the new, local, and luxe brands, happy shopping!